Wednesday, October 6, 2010

..."living in the age of stupid".


"If the goal had been to convince people that environmental campaigners have lost their minds and to provide red meat (literally) to shock radio hosts and pundits fighting curbs on greenhouse gases, it worked like a charm. Of course the goal might have been buzz more than efficacy. Too often these days, that’s the online norm. They succeeded on that front. I, among many others, am forced to write about it. Congratulations."

Somewhere, there's a marketing manager in desperate need of a smack upside the head.


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